It is well known that sports betting websites offer some of the most generous affiliate commissions in the market. Here are some tips on how to choose the right sports betting affiliate program.
Generous commissions.
Obviously, generous commissions is the first criteria to consider. After all, Internet marketers join affiliate programs to make money. So the higher the payout, the more attractive the affiliate program. Commissions can be a percentage of sales, or a lump sum for each completed transaction.
Generous bonuses for clients.
Having generous commissions is great. However, commissions mean nothing if the product or service is very difficult to promote. In other words, it is very hard to get a sale. So what's the use of generous commissions when there are no sales?
Therefore, the right sports betting affiliate program must offer generous bonuses for the clients. The bonuses will help entice new clients to sign up with them. For example, a website can offer 300% bonus on initial deposits.
Attractive graphics.
As an affiliate marketer, your job is to promote the products and services. To help you do a good job, attractive and professional designed graphic banners should be provided. Upon signing up as an affiliate, you should be able to start promoting immediately.
Reliable tracking software.
Reliable tracking software is of utmost importance for an affiliate program. If the software fails to track correctly, that may lead to loss of commissions. Affiliate marketers usually use their own marketing resources upfront to promote when they join an affiliate program. If earnings are lost, there is little incentive for them to continue their marketing activities.
Prompt affiliate support.
Many websites neglect this element. They think that after setting up the affiliate program, everything runs on autopilot. Unfortunately, this is not true. New affiliates may have many questions. For instance, affiliates may want to find out if they have installed the affiliate tracking code correctly. This is just to make sure that all commissions are credited to their affiliate account when sales are made.
Reasonable cookie duration.
Tracking is usually made possible by placing a cookie in the user browser. The job of the cookie is to communicate with the website and let the affiliate program software know that a visitor has been sent by you. A cookie can be set to expire in 30 days, 45 days, or more. The longer the duration, the better it is for the affiliate marketer. That means if you send a visitor to a sports betting website, and he leaves without buying, but later decide to return 30 days later to place some bets, you will still get full credit for the sale.
When done right, affiliate marketing can be very lucrative. So spend some time to understand more about affiliate marketing, and choose the right sports betting affiliate program to join.
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